Private Marketplace Deals/PMP: 8 Shortcuts to Generate More Ad Revenue
If you have a Rolex and want to sell it to a specific buyer rather than anyone, you’re essentially trying to maximize your profits and…
Price Floor Optimization: 8 Best Practices for Filtering Low-Budget Advertisers
In the world of programmatic advertising, there’s a fine line that can determine the success or failure of a monetization plan: price…
Top 10 SSPs (Supply Side Platforms) with High eCPM and Ad Fill Rate
Why settle for minimal earnings from your app when there are alternatives to monetize more? To make this happen, you must act strategically…
