Programmatic Advertising Agencies (the first one has the highest eCPM)
Can you imagine Messi asking to be substituted in the 40th minute of a match to attend a meeting about advertising guidelines? Or Taylor Swift…
Banner blindness in programmatic: 11 tips to combat it and avoid revenue loss
Have you ever unconsciously ignored someone on the street? It happens to all of us! Ignoring consciously and unconsciously also occurs in…
8 First Party Data Collection Methods for Publishers: Gather Audience Data without Third Parties
What’s more valuable than gold? Diamonds? Oil? It’s clear that all of these have a high price, but if you’re a publisher,…
